Area of Expertise:
- Social Media Promotion
In 1993, Jim’s career began in Film, Television, and Commercial production. As digital technologies evolved, digital post-production became his primary focus. Roles included Senior Video Technician for Avid Technology and Facility Technology Manager for the TV show “Babylon 5. In 1996 his focus pivoted to Motion Picture advertising in both creative and later technical roles. Jim’s technical experience led him to become a recognized industry expert in MPA Asset IT Security and Compliance. By 2011, another pivot brought opportunities leveraging his unique marketing experience in motion picture advertising. Clients including H-D and BMW Motorcycle Dealers, BMW Motorrad, and many more utilized his expertise. Today, Jim continues to guide marketing strategies for several companies.
How I Add Value to your Business:
In 2005, Jim started his first small business supporting motion picture post-production companies. In 2011, his second small business emerged as he began serving companies as a Marketing Strategist and Creative Director. In 2016, his company Authentic Moto Travels was formed. Jim recently joined the SBDC as a business consultant focusing on marketing and social media promotions for clients.
Words of Wisdom:
Look to the big picture and keep focused on your goals. If you believe it, your clients will, too.